2020 Will Be The Year of the Game Changers
It’s hard to believe that it’s that time of year again. I recall writing a membership update just before last Christmas - and being profoundly proud of the membership community we had built together. In December 2018 I was reflecting on the build and launch of the MyDMI membership offering earlier that year, and I was totally taken aback by just how much appetite our (then) 36,000 members had to invest and engage in our member offering.
I closed out the year with a promise and a resolution, that we would bring lots more great content and benefits to members in 2019, and I am delighted to announce that we have delivered above and beyond that - as we change the game and support you, our esteemed members, in being the heroes and leaders in this ever-changing digital landscape.
2019 The Promise vs Our Delivery
Winter Membership Update - Grab a Cuppa and Chill for 5
This year, I’m excited about what is now our 47,000+ strong member base. We are a thriving global community. We started the year still in the phase of building out our membership offering - adding great content, live webinar sessions, doing system upgrades and building our community forum - we close out the year with a community that is transformative and transformational.
Giving you the tools and services to empower and transform your career, keep you apprised of best-in-class standards and practices globally. We are delighted to bring you cutting edge thinking, time-saving toolkit solutions, and a connection to other digital members.
The crux of our “get in the game” mission, is you - making you the hero of your own career. Keeping you informed, connected and with the right tools to play for the win.
The Only Library You Need!
I only say it because it’s true. It’s comprehensive, it’s accurate, and it’s best practice - and the best news is that we’ll be starting the year with Photo Editing Services over 450 pieces of content and adding over 150 more during 2020. We’ll be keeping you abreast of all things digital marketing as we cover what’s making headlines, and cover every digital marketing and selling topic from the practical to the trending. We’ll be future-proofing your digital marketing strategies and plans by keeping you fully informed in Search Marketing, AI, Social Media Marketing, Content Marketing, Analytics, eCommerce, and Data Privacy. Giving you practical guides, top of the range toolkits, and exclusive insights through our member-only interviews with industry practitioners, leaders, and change drivers.
I’ve highlighted below some of our top pieces from 2019 -
Social Media Calendar Template
The A to Z of SEO
Digital Media Budget Plan Template
Buyer Persona Template
The Key Social Media Platforms A Complete Marketing Guide
I have so many personal favorites amongst the content we have published even within the last quarter - but I have handpicked a few for your reading pleasure:
3 Ways to Make Your Brand Legendary, Star Wars-Style
Johnson & Johnson: Big Pharma Pioneers on the Front Line
Be a Communication Powerhouse
Stranger Things Season 3 Has Turned Branding ‘Upside Down’
Can You Hear Us 2020? It’s going to be the Year of Audio
Audio - it’s one of the most exciting growth areas of digital. It’s also an area that we are excited to add to our library. If you’ve missed a webinar or prefer to learn through listening, then we are delighted to let you know that we will now be offering a percentage of our content in audio form, so you can listen to our case studies, eBooks and exclusive interviews wherever and whenever you want. Listen on the go and keep up to date with what’s new and hear from a mix of industry leaders on their experiences, what they are focusing on with an eye to the future, and their career life lessons.
Podcasts - we are excited to be introducing a brand new format to our content offering. We talk with a variety of experts in two different series of original podcasts. We’re looking forward to introducing these to the greater listening public in early 2020 and to be giving you a sneak peek this side of the New Year. Our ‘Big Q&A’ series takes a deep dive into each of the practical topics that affect you, your role, your career. Our ‘Modern Mindset’ series takes a look at the skills, techniques and personal skills that are vital to your marketing career and keeping you ahead of the game.